シラバス情報
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教員名 ： 石井 伸一
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授業科目名
Japanese Business Study
学年
1年
単位数
2.00単位
実務経験の有無
〇（実務経験有）
開講クォーター
セメスタ指定なし
担当教員
石井 伸一
授業形態
授業で主に使用する言語
English
授業方法区分
開講キャンパス
紀尾井町キャンパス
授業の到達目標及びテーマ
Objectives of this course are follows;
- To understand Japanese International Business Strategy in Major Companies - To research and analyzed Japanese company’s global strategy - To identify competitive advantage and weakness of Japanese Global Companies 授業の概要
In this course, we will be focusing on representative cases of excellent Japanese Businesses by analyzing how to achieve success of business and successfully followed with identifying KFS (Key Factor of Success)
授業計画
1回
1 Introduction with overview, schedule and materials
事前学習
Read Syllabus
事後学習
Review the first lecture
2回
2 Picking up Japanese excellent companies and how they have achieved success
Introducing representative cases of Japanese major Industries, that have achieved nominally and historically consequent growth by keeping position of top class customer’s selection, stable sales growth and excellent management system. etc. We shall study what these companies vision , strategies and operations are like. There must tend to be some rules, common evidences and common management systems 事前学習
Please prepare three Japanese excellent companies you have in your mind
事後学習
Review the second lecture
3回
3 Case study (1) Daily life goods manufacturer KAO(to be confirmed)
Regarding products and services, what are processes of designing, testing and manufacturing them? Any special technology and/or know-how? How to organize and drive planning , strategy and operation? What are the KFS(Key Factor of Success)s? 事前学習
Please pick up one of a daily life goods manufacturer and prepare the outline of the company
事後学習
Review the third lecture
4回
4 Case Study(2) Precision and Office related machinery manufacture CANON(To be confirmed)
Users evaluation with competitors, Corporate Brand, Analysis of KFS 事前学習
To be instructed in the previous lecture
事後学習
Review the forth lecture
5回
5 Case Study (3) Key parts supplier for outdoor sports SHIMANO
Global strategy, how to expand their business to outside Japan. How to become a top share of that market. How is the marketing strategy? 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
6回
6 Case Study(4) Basic materials and Chemical supplier SHINETSUKAGAKU
Global strategy, how to expand their business to outside Japan. How to become a top share of that market. How is the marketing strategy? 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
7回目
7 Case Study(5) CVS: Convenience Store Industry 7&i Holdings SEVEN ELEVEN
Strategy, Operation, M&A, Know-how import--- How to create Japanese No.1 CVS chain in terms of scale, quality and operational excellence. 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
8回
8 Case Study(6) Platformer: Rakuten Group
事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
9回
9 Case Study(7) e-commerce
Case study of e-commerce: no real-shop or real-shop vs. combination of real and online(Omnichannel) 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
10回
10 Case Study(8) Logistics Industry YAMATO Transport
Case study of Top small parcels delivery company, how to grow by continuing the battle with the regulatory body (the ministry of transport of Japan) 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
11回
11 Case Study(9) Entertainment and game business NINTENDO
Case study of Toy maker: How to become global top entertainment and game maker? 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
12回
12 Case Study(10) Beer industry ASAHI
Case study : How to become a No.1 Beer company in Japan and challenge for entering global market? 事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
13回
13 Excellent Points of Japanese Industries (common competitiveness and common excellencies of Japanese Industries)
事前学習
To be instructed in the previous lecture
事後学習
Review the lecture
14回
事前学習
事後学習
15回
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事後学習
16回
事前学習
事後学習
17回
事前学習
事後学習
18回
事前学習
事後学習
19回
事前学習
事後学習
20回
事前学習
事後学習
21回
事前学習
事後学習
22回
事前学習
事後学習
23回目
事前学習
事後学習
24回
事前学習
事後学習
25回
事前学習
事後学習
26回
事前学習
事後学習
試験及び成績評価
（１） Contribution to the lecture operation 30%
（２） Report writing A4(３page) 40% （３） Achievement test in the class 30% 課題(試験やレポート等)に対するフィードバック
feedback in the next lecture
講義で使用するテキスト（書名・著者・出版社・ISBN・備考）
日本の優秀企業
新原浩朗
日本経済新聞出版
978-4-532-19349-2
762円＋税
参考文献・推薦図書
研究室
オフィスアワー
科目ナンバリング
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